What happens when sustainability becomes just another PR strategy? In this revealing talk, Gihan Hyde lifts the lid on the “shark tank” of corporate ESG—where big consultancies sell confidence, not real change. From overpriced board training to shallow rebrands, Gihan shows how real transformation comes from within: listening to employees, engaging supply chains, and empowering communities. With honest storytelling and a powerful call to action, she urges both companies and practitioners to step out of echo chambers, challenge the status quo, and rebuild trust through human connection and courageous conversations. If you care about sustainability with impact—not image—this talk will challenge, inspire, and provoke.